Peak Motorcycles - Channel and Merch Branding

Edale, Peak District, UK, 222m

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Brief

Peak Motorcycles


Edale, Peak District, UK, 222m


Peak Motorcycles is a social media name I'd started using to post instagram pictures and the occasional YouTube video. It's now grown to the point where it's earning money, so rather than use the poor quality selfie as my logo, I'd like to have something more professional. The YouTube channel is mostly motorcycling videos, and is a mix of workshop changes, riding trails in the Peak District national park, days out and test riding new motorcycles. The Instagram account is used more for random pictures and for promoting YouTube videos. The new logo will replace the 'red helmet' profile pic that I am currently using across both YouTube and Instagram. I have a different logo for another business which uses Lexand Deca Regular as the font (Hope Cloud Solutions), and the font is the only common element that I'd like to use. For the new logo, I would like it to be based on a similar front view of a red helmet (see the red helmet pic), with perhaps a reflection in the visor of the road up to Mam Tor from Edale (see the windy road pic), so that there is some continuity from the previous branding. The logo will also be used on stickers and merchandise. I see that as being the logo on the left, and Peak Motorcycles with Edale, Peak District, UK, 222m below in a smaller font. If a different delimiter would look better, happy to follow the advice of the designer. Another option would be to have a large logo beneath which would be the text, again on two lines, for T-shirt printing. I'd also like to have a simple logo + Peak motorcycles and also the same with the "Edale, Peak District, UK, 222m" below. I’d like something clean and simple, which can be identified as related to the original pic, but which looks sharper and professional. Can you help?


Tourism and Leisure


Style

Modern

Traditional

Attention grabbing

Quietly sophisticated

Feminine

Masculine

Elaborate

Simple

Uniform

Organic

Luxury

Value


Colour


Fonts

Sans serif

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